While developing a data persistence plan for my own customers, I came to a realization: The RIAA wants my hard drive to crash. In the past, the recording industry enjoyed substantial gains from changes in content delivery medium, but can they count on another physical medium shift in the digital age?
We have the means to make exact copies of digital content, and that scares the crap out of the RIAA. They hate the fact I can rip my Coldplay albums to mp3 and enjoy it on my iPod without coughing up any additional money for the change in medium. Now, without some sort of all encompassing DRM that will prevent me from converting my mp3s to new formats, I will be able to enjoy my entire music collection for the rest of my LIFE. That’s it. That’s the kicker.
DRM is not so much about preventing privacy as preventing interoperability. If you sell music through a multitude of delivery services that all have different DRM schemes, you have the possibility of making some of the music obsolete by default. How long do you really think we will have devices that play Apple’s “FairPlay” or Microsoft’s PlayForSure? I’m sure they can figure out a way to make those schemes obsolete; especially if trusted computing ever comes to be.
As far as the recording industry is concerned they’ve reached the end of the line for content delivery: Digital. Do you know anyone who owns a DVD-A or SACD? Few people own these new formats because the perceived benefit is not great enough to warrant a change in medium. DVD-A is capable of sampling audio at 192 KHz compared to the 44.1 KHz a CD offers. The problem: The audible frequency range of the human ear is roughly 20 Hz to 20 KHz. How can you attract consumers to a new medium when 98% of them can’t hear the difference?
CD rippers and recorders put a real dent in the RIAA’s master plan of planned obsolescence. If customers can make a physical or digital copy it reduces the likelihood of destruction and reacquisition. Copying for personal use in itself is not appealing to the RIAA, but add on top of that the ability to digitize and retain content indefinitely and it becomes down right scary. Imagine being able to inherit a music collection that you can actually use!
The fears of the recording industry are evidenced by the introduction of aggressive copy protection mechanisms in current CDs such as Sony’s XCP. No one really believes CD copy protection will prevent piracy. It merely prevents honest users from enjoying a product they paid for on multiple mediums. In my estimation, the next step for the RIAA is to push for a transition away from CDs and into some sort of secure digital format to which they hold the key.
I’m hoping every bit of my customer’s data is retained for at least 50 years while the RIAA is hoping my hard drive will crash every year.
Oh yeah, Mitch Bainwol is a loser.